Our Hometown Mission

We started this journey as neighbors who truly love our community. Born and raised here, we saw first-hand how local shops, eateries, and events form the heartbeat of our hometown. Yet in an age of smartphones and streaming, many of these wonderful local businesses struggled to get noticed. We founded our digital out-of-home advertising company with a simple idea: blend cutting-edge technology with old-fashioned community spirit. We’re not just another ad company – we’re your friends and neighbors, using dynamic digital displays to keep everyone in the loop about what’s happening around town. It’s a high-tech approach with a hometown heart.

Our mission is rooted in strengthening the local economy and culture. By placing digital screens where our community gathers – from the corner coffee shop and family diner to the stadium on game night – we help connect people with the businesses and events right in their backyard. Whether it’s promoting a charity fundraiser or the opening of a mom-and-pop boutique, we want to ensure that good news travels fast across our town. Every day we strive to be the friendly digital “town crier,” spreading messages that make our neighbors smile, explore, and engage with the community around them.

Empowering Local Businesses

Local businesses are the heroes of our story. We focus on amplifying their voices in the places that matter most. When you partner with us, your message appears on a network of vibrant digital screens located at popular local hangouts and event venues. Picture your neighborhood café, busy fitness center, community center, or the county fair – these are the kind of spots where we display ads and announcements. We choose gathering places with care because we want your story to reach people when they’re out and about, enjoying daily life in our town. A shopper at the grocery might see an ad for a new bookstore down the street, or a family at a Friday-night ballgame might discover a local pizzeria’s special deal for the first time. These chance discoveries spark connections that help your business grow.

What sets us apart is our personal touch. We work one-on-one with each local business or event organizer to craft campaigns that feel authentic and welcoming. Being locals ourselves, we understand the community’s values and humor – and we infuse that into your advertising. We’re not interested in bombarding anyone with generic ads. Instead, we help create content that feels like a natural part of the community conversation. We’ve seen how a well-placed message (say, a lunchtime promo on the café screen) can turn a quiet afternoon into a rush of new customers for a small eatery. Those success stories fuel us. When we hear a client exclaim, “A customer told me they saw our ad on your screen!”, we know we’re doing our job right. Our team lives for those moments because your success means a more vibrant community for all of us.

The Power of Digital Out-of-Home (DOOH) Advertising – By the Numbers

To show why we’re so passionate about digital out-of-home advertising, here are a few powerful DOOH industry facts that inspire our work every day:

·         High Recall: People remember messages they see on our screens. Studies show digital out-of-home ads have an 82% ad recall rate – meaning the vast majority of viewers retain the message long after walking past a sign. Your ad doesn’t just flash and fade; it sticks with potential customers as they go about their day.

·         Positive Reception: Unlike pop-ups or intrusive online ads, DOOH ads are actually liked by viewers. About 73% of consumers say they view DOOH ads favorably, far above other ad channels. Because our content is localized and relevant, people see it as helpful community info rather than “just advertising.”

·         Drives Action: Digital signs don’t just get noticed – they get results. Over three-quarters of people who’ve seen a DOOH ad recently said it prompted them to take action, whether that means visiting a website, talking about the ad, or walking into a store. In fact, when a DOOH screen displays directions to a nearby business, 51% of those viewers will visit that business, and an astounding 93% of them make a purchase. This translates to real feet through the door for our local shops and venues.

·         Strong ROI: For local business owners watching the bottom line – DOOH offers serious bang for your buck. On average, every $1 spent on out-of-home advertising generates about $9 in sales for businesses. It’s one of the highest returns of any advertising medium, and we love that it means small businesses can see big rewards from a modest ad spend.

·         Rapid Growth: Digital out-of-home is the fastest-growing advertising channel today, and that momentum benefits our community. The DOOH sector saw 24% growth last year alone, as more brands (big and small) embrace the medium. Experts predict that by 2027 nearly half of all out-of-home ads will be digital, which means more smart screens in town and more opportunities to get your message out. This growth is driven by one thing: DOOH works.

Community at Heart

While the statistics are impressive, our favorite measures of success are the ones you won’t find on a spreadsheet – the human moments. It’s the smile on a bakery owner’s face when a new customer says they came in after seeing an ad about fresh-baked pies. It’s the crowd at the local charity 5K that’s a little larger this year because more folks saw the event announcement on our displays. We do what we do to make a positive impact right here at home. When local businesses thrive, our community thrives: jobs are created, downtown streets stay lively, and local events buzz with energy.

At the end of the day, we’re proud to be a small company with a big commitment to our hometown. We’re combining the power of modern advertising with a home-town touch. That means you’ll see us around town – not just maintaining screens, but shaking hands at the farmers’ market, sponsoring the little league team, or volunteering at the town festival. We’re deeply invested in this community because we’re a part of it. Thank you for supporting our mission to light up local businesses and bring our community closer together, one digital screen at a time. Together, let’s continue to make our hometown a place where innovation meets community, and where every local story finds its spotlight.